Browse Category: twitter

As Social Media Participation Rises, the Market Adapts: Followers for Sale

A new trend among professional Twitter users looking for a quick way to expand their reach and grow their brand is purchasing Twitter followers. Companies like are on the rise, selling quality followers in order to attract more traction for purchasers. While this may add tremendous value, it’s clear that companies and brand developers still have to work at developing interesting and worthwhile profiles to maximize their investment. Those who purchase Twitter followers must do so to supplement their efforts, not replace them, in order to achieve their desired goals. The benefits, in that case, can be significant:

Targeted followers bring value with them

Not all Twitter follower sellers carefully select the followers best suited to the purchaser’s brand. Those that do, however, maximize the chances that the purchaser will grow its follower base. provides customers with followers in his target audience. This increases the value of the follower since each one shares the interest of the purchaser and is likely to have a whole group of followers that do as well. With each interaction on Twitter thereafter, the purchaser has more chances to be discovered and followed by their follower’s followers; thereby creating organic growth from the initial purchase.

Purchasers can gain credibility

People follow those that are already widely followed. Having an abundance of followers is an implicit endorsement that tells others that the account holder is trustworthy. Buying followers is a short cut to reaching the reliability status that potential consumers look for. Once a purchaser has gained the follower, their products and services must speak for themselves. Buying followers, in this way, can be like paying for certifications or membership fees that convey an organization’s trustworthiness to its customers. It is an investment that determined and serious marketers make.

Buying Followers On Twitter

So some people say that Twitter is important for their image. It may be necessary to have several followers on Twitter so that it may be deemed relevant that a nice job may be obtained. At the very least try to get a large following so people can get the idea that you are totally interesting when it comes to meeting people and your people skills are up there.

Buying followers on Twitter may be considered a good way to build your self esteem, but I would recommend you try to get an organic reach. Don’t fret if the number of followers you have is just a low figure like four hundred because it all has to do with how many people in real life actually know you. Anderson Cooper of CNN fame can have 8.64 million followers, but he is one of the top personalities on television and has gained a fan following over a very over-the-top career at one of the world’s largest television networks. So it is difficult to get this type of audience on Twitter. Even getting around 10,000 followers on Twitter is tough. One thing that can be figured out from Cooper is that he Tweets a lot. About 18,100 tweets have been posted to be exact.

Followers Campaign

Something you want to look into is a followers campaign. Log into the Twitter Ads account by clicking on the earlier link and then hitting on the “Get Started” button. First decide how much you are going to pay for a new follower whether it is $2.50 – $3.50 that can be based on historical averages. It is recommended that if you wish to see an uptick on your Twitter followers of around 10 per day, then your bid should be set at $3.00 and the daily budget should be approximately $30. The daily budget is vital. With followers campaigns, you can boost web traffic as these followers will be the ones most likely to see your organic Tweets and retweet or share them among their respective fan bases.

The main campaign dashboard has a variety of options for you. If you wish to set up a new campaign, there is always the blue “Create new campaign” button.

Tailored Audiences

Twitter Ads are something that will help you to get a large number of people to watch you, but you may want to wrap your head around curated lists. This is where the tailored audiences feature will allow you to include or exclude certain people based on interests, etc.